The Chemistry Brand Heel Chemistry
This was my first foray into one of Deciem's other brands outside of The Ordinary. It sadly doesn't have the same attractive price tag. I was, instead, captivated by its promise to target the most unnoticeable yet biggest body issue I have: dry, calloused, and tough feet skin. The Chemistry Brand's Heel Chemistry claims to approach the issue without the removal of skin like the beloved foot peels does and in only 2 weeks time to boot. Something about a special active complex that hydrates deep layers of skin to put a stop to the skin hardening cycle?
Deciem's description:
pH 5.00-6.00, alcohol-free, nut-free, vegan, & cruelty-free
Unlike traditional heel creams which focus on removing the hard skin, our 19.5% active complex hydrates the cracked skin topically whilst supporting below surface hydration to avoid the traditional hard skin cycle. Contains a marine complex clinically proven to improve visible skin texture and hydration, while counteracting extreme dryness. This formula contains no urea and no acids.
Heel Chemistry contains an extraordinary 19.5% active ingredients. Our Antarctic Marine Complex increases skin health and moisturization, showing a significant increase of skin hydration of 90% in 14 days. Calendula provides a healing and regeneration effect for both immediate and long-lasting results. Our active complex includes: Pseudoalteromonas Complex, Tremella Fuciformis, Purified Calendula Extract, Hydracool and Maize Propanediol.
Directions
Apply twice a day to dehydrated areas for 14 days. Continue application as needed. Can be used on heels, hands, elbows and other areas suffering from extreme dryness.
Ingredients
AQUA (WATER), PROPANEDIOL, CAPRYLIC/CAPRIC TRIGLYCERIDE, CETEARYL GLUCOSIDE, CETEARYL ALCOHOL, CYCLOPENTASILOXANE, CETYL ALCOHOL, GLYCERIN, ALANINE, PROLINE, SERINE, TREMELLA FUCIFORMIS SPOROCARP EXTRACT, PSEUDOALTEROMONAS FERMENT EXTRACT, CALENDULA OFFICINALIS FLOWER EXTRACT, GLYCINE SOJA (SOYBEAN) OIL, TOCOPHEROL, BETAINE, DIMETHICONE/VINYL DIMETHICONE CROSSPOLYMER, ACRYLATES COPOLYMER, SODIUM POLYACRYLATE, HYDROXYPROPYLCELLULOSE, CELLULOSE, XANTHAN GUM, MENTHOL, MENTHYL LACTATE, METHYL DIISOPROPYL PROPIONAMIDE, ETHYL MENTHANE CARBOXAMIDE, PROPYLENE GLYCOL, SODIUM PHOSPHATE, SODIUM HYDROXIDE, POTASSIUM SORBATE, ETHYLHEXYLGLYCERIN, CAPRYLYL GLYCOL, PHENOXYETHANOL, CHLORPHENESIN, PARFUM (FRAGRANCE), LIMONENE, LINALOOL
Cream 100 ml / 3.3 fl oz
Deciem: USD $15.00
Packaging
Highly flexible, transparent squeeze tube with a flip-top cap—basic but gets the job done and I appreciate that the tube is see-through. A new lotion comes sealed with a security sticker.
Color, Texture, Finish, & Scent
Heel Chemistry is a lightweight cream with a strong minty scent that lingers for a very long time. It is white in color but spreads invisibly. The cream dries to a matte finish but leaves behind a silicone-slipperiness.
The Before and After photos were taken during a 2 week period where I only applied Heel Chemistry on both feet. The picture below that is of a period, maybe a month or so after that 2-week timeframe, where I applied Heel Chemistry to the right foot only and Cetaphil Moisturizing Lotion on the left foot only for 2 weeks. Outside of those two 2-week sessions, I did not do anything extra to my soles other than wash with soap and water daily.
How I Apply
Squeeze a generous dollop onto my palms and smooth all over one foot, top and bottom. I apply more and focus on the heels where it is the driest. Repeat for the other foot. Immediately wear socks after to keep the lotion contained.Repeat above steps twice daily, once in the morning and once in the evening, for 2 weeks.
Thoughts & Recommendations
I didn't know what to really expect with a "specialized" lotion. I kind of hoped it would work some kind of magic to make my heels look baby soft in 2 weeks. But that is usually a bit of a stretch unless it is an exfoliator. Anywho, I just knew I had a lot of trust in Deciem because of the success I had with a couple of their The Ordinary products. With all that said, I am a bit ambivalent about the Heel Chemistry.Does it work as claimed in 2 weeks time? Sort of.
Did it make my feet softer? Sure did!
Did my heels look as smooth as the after photo on their packaging box? Not at all.
Does it work better than any other lotion? I am not so sure.
It is really difficult to notice a change in the images. The real difference has to be felt. The parts where my feet skin were thinner (everywhere but the heels) felt soft and showed the only noticeable changes—less ashy and wrinkly. Otherwise, the tough calloused skin barely budged.
I tried using a more accessible and affordable lotion for the same 2-week treatment period, just out of curiosity and found both to work more or less the same. Heck, I think the Cetaphil may have worked a little faster and better.
The Chemistry Brand makes the tube of cream sound like an end-all-be-all product that "stops the hard skin cycle" with just 14 days of use. Perhaps that is why there is so little product in the tube for a foot cream—they think it works so well and is that concentrated. A new tube is also only filled about 60% of the way. Why?! However, to be real here...no effect will last if it isn't consistently applied every day even after those promised 14 days. I know my skin started to feel less soft each day immediately after I stopped using the cream (regardless of the brand).
Then there was the issue I personally had with the scent. I am not a fan of mint and anyone that knows me well can attest to it. If it only lasted for a while like toothpaste, I could handle it. The strength of the minty "fresh" scent is too overbearingly strong and continues to linger long after application.
To no fault of Heel Chemistry, but just a matter of personal preference, I could not find myself getting into the routine of applying lotion on my feet. The two weeks felt like a dreaded chore than something I enjoyed doing to potentially get soft skin. I also hated the fact that I had to wear socks all the time because the lotion made it too slippery to walk on wood floors barefooted (and I imagine tiled flooring would be even worse).
For the results that I had and the active effort it required, I am not going to repurchase this particular product again. Foot peels are messy but I can get better results with having done just one day of "work" (sitting in the exfoliating serum), the rest is a battle with time. Heel Chemistry may be good to help keep exfoliated skin baby soft; for me, it isn't a replacement product like I was hoping for.
